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Landing
A landing page is a one-page site designed to sell 1 or 2 or 3 products/services. Landing pages are usually designed to encourage the user to take a certain action: buy, order, sign up, leave contact information.
Creating a landing page 一 an effective way to get targeted action from the user. If your goal 一 to collect more applications and make more sales on a particular offer, then ordering the development of a landing page is the best option.
The competition for user attention is growing every year. The creation of the banding should be done on the basis of a thorough marketing analysis of the niche, target audience, product cost, positioning and price analysis of similar products of competitors.
When to order the development of a landing pagev
- To increase sales of a particular product or service.It is possible to order the development of a banding in order to buy a specific product or service. Here it is necessary to focus consumers’ attention on one particular product/service, talk about its benefits and properties, remove possible objections. For example, to make a custom-made banding for certain seasonal products online store. Often, companies create a branding for new products in order to introduce the product to the audience.
- The development of a branding for the announcement of the events.You can order the development of a landing page to tell about the upcoming event: exhibition, festival, webinar, concert, live broadcast. Announcing through a landing page will help draw the attention of a large audience to the event to expand the network of contacts and increase the recognition of the company.
- Developing a landing page to collect user contacts.A landing page will help collect visitor contacts to segment them and develop effective E-mail marketing. For accurate segmentation, it is common to order the development of several landing pages for several categories of target audience.When creating a contact-gathering landing page, it is important to offer visitors the right “reward” for leaving an email address: a free webinar, a tutorial, a manual, a checklist, a trial course, etc.
Developing a landing page: advantages
- Quick creation of a landing page and launch. With teamwork, a turnkey branding can be developed in a few days;
- High conversion – the landing is oriented to a particular target audience, so the likelihood of committing the target action by the user is large. This also plays a role properly configured advertising;
- Loads quickly – even a visitor with a bad Internet will be able to download the one-page site;
- The low price of the service of creating a landing page. The cost of creating and running a landing page will be cheaper than developing a multi-page site. More expensive in price will be the price of a large-functional and complex design.
Why a landing page and not a multipage site
Here is a correct question: “When you need to develop and create a landing page, and when the multipage site. A landing page is a sale here and now. He aims at a specific product or service.
Multipage site expanded on the business and products of the company. With the help of a landing page, the emphasis is placed on a certain offer from the company. Therefore, a company may have a multi-page site and several separately designed product-specific landing pages.
Multi-page sites can add a lot of information about the company, full descriptions of products, photos, show cases and collect reviews.
And a landing page contains brief information about a specific product or service: benefits, a unique selling proposition of the seller, trust triggers and a call to action. Long texts about the history of the company and how the vendor was inspired to create the product are not written into the lending.
Example: company “X” has a well ranked website that gets traffic from search engines. When a company releases a new product, he needs to show the novelty to a wide audience. That’s when you can order a landing page, where the company focuses on a particular product.
Landing development in Ukraine with TerraPromo
TerraPromo company is engaged in development of key-ready landing pages in Kiev and throughout Ukraine. We develop conversion web pages on demand on CMS wordpress and frameworks Laravel, Yii2. We have extensive experience in the development and promotion of sites.
The overall work of a large team consisting of programmers, marketers, designers and copywriters will make a strong and effective landing page for your business.
What are the advantages if you order a landing in Ukraine with us:
- We take into account certain technical nuances at the stage of developing a web-site on wordpress (WordPress), so that the one-page site quickly and correctly
- Long experience in creating turnkey branding page, especially in the niches: real estate, leasing, 3D printing on the metal, paint products, and furniture
- Creation of business pages in a short time: we can make a one-page web site on wordpress in 10-20 days;
- Creation of business pages in a short time: we can make a one-page web site on wordpress (WordPress).
- No template branding 一 each business making a one-page site with individual style
- Fixed price of services, which is specified in the contract
- When developing a one-page site, we analyze the target audience, niche, competitors, in order to show the proposal in the most advantageous color;
- Months of support after development.
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Any post-development problems with the one-page site we will immediately fix, so that you do not miss any customer. If you have any requests for improvement of the created landing page or change the terms of the offer, we will make the necessary adjustments.
Additionally, you can buy through us a powerful hosting for your website with a server in Germany. Such sites are usually super fast and work smoothly.
We develop landing based on the reviews of friends due to high-quality stages:
1.Technical development of landing taking into account all features that the site worked quickly and without errors.
2.The text that sells – to attract the attention of the user, to tell about the benefits of the product, contains the main objections of the customer and the answers to them, speaks of a useful action for the buyer;
3.Careful development of visualization and its convenience. We develop the design so that the landing page touches the client from the first seconds.
4.Usability – development of a one-page site that will be as easy to use.
5.Adaptation of landing for a mobile device – a one-page site developed by our programmers will be displayed correctly on all devices.
Up to 40% of clients are lost because of poor adaptation of the site for mobile devices. That’s why we pay a lot of attention to the adaptive version of the website.
Landing needs to be promoted. Here we can help too
It is not enough to just order a landing page in Ukraine and expect action from the users. To designed a one-page website seen and committed the target action, you need to promote it.
Usually, search engines do not lead to the high positions of the landing pages, giving preference to multi-page sites.
Therefore, the main emphasis should be placed on the launch of paid traffic. To attract leads and increase sales, we can work on all fronts: targeted advertising, context, social networks and display offers on the blocks of premium offers.
You can order a landing page and its promotion. Comprehensive services within one agency will save you time and money.
Ordering a landing and promotion from different contractors is a misunderstanding of the common tasks of different performers, a long time to immerse, the cost of a new analysis of the audience and the time to explain the task.
How much does it cost to design and create a landing page. Is it expensive?
Will it be expensive to develop a custom-made landing page? The price of creating a landing page depends on the volume and complexity of the work. To find out how much is the development of a landing page or the price of another service – call us at the numbers listed on the site.
The development of a one-page site with complex functionality and design, the price will be more expensive than a simple one-page. Also the cost of developing a landing page will be more expensive for the urgency of the order.
Want to develop a landing page from scratch or improve an existing one-page web site in Kiev? Leave a short application form to order development of a landing page in Ukraine on our website (only name and phone number) or call us.
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